Certificate in Digital Marketing (RQF) Level 2

Want to discover how digital tools can transform brands, engage customers, and drive business success?

Our TQUK Level 2 Certificate in Digital Marketing (RQF) online course introduces you to the essentials of digital marketing. You’ll explore what digital marketing is, why it’s so important, and how it can influence business growth. You’ll also dive into social media strategies, email as a promotional tool, digital marketing reviews, and the fundamentals of search engine optimisation.

Digital marketing skills are in high demand across almost every sector today. Whether you’re building your CV, exploring roles in marketing or business, or wanting to support a small enterprise, this course gives you practical, up-to-date knowledge to help you stand out and make an impact.

What will you learn?

Course title: TQUK Level 2 Certificate in Digital Marketing (RQF)

Course ref: 603/6295/9

This qualification helps you:

• Demonstrate understanding of what digital marketing is and explain its importance in supporting business growth
• Describe how social media can be used effectively as a promotional and engagement tool for business
• Recognise the role of email marketing as a key component of digital promotion
• Conduct a digital marketing review to evaluate performance and identify opportunities for improvement
• Explain the principles of search engine optimisation (SEO) and how it can enhance business visibility online
• Apply digital marketing knowledge to real-world business contexts and objectives
• Evidence your competency to employers through applied understanding of digital marketing concepts
• Further your personal and professional development through flexible, self-paced study without the need to attend college

Your course is divided into manageable units:

• Unit 1: Social Media for Business
• Unit 2: Email as a Promotional Tool for Business
• Unit 3: Digital Marketing Review
• Unit 4: Understanding Search Engine Optimisation for Business
• Unit 5: Digital Marketing for Business

No exams required you’ll complete assessment activities that demonstrate your knowledge and skills.

Why learn with us?

• Flexible online learning – study anywhere, anytime, and fit learning around your lifestyle.
• Maximise learning & development budgets – employers can improve retention, morale, and CPD outcomes.
• 80% achievement rate – achieve a nationally recognised NCFE CACHE qualification.
• Dedicated tutor support – expert guidance every step of the way.
• Achieve in as little as 10 weeks - by committing 5–10 hours per week.
  

What our learners say

''It has given me the confidence to develop my business. It has also affirmed what I already knew which is really helpful for my confidence.'' Online Course Learner.

Where could this qualification lead?

Successful learners often progress to:

• Level 3 Diploma in Digital Marketing (Apprenticeship)
• Level 3 Diploma in Business Administration (Apprenticeship)
• NCFE Level 2 Certificate in Creating a Business Start-Up

This course is also a great step toward careers in:

• Digital Marketing Assistant
• Social Media Coordinator
• Email Marketing Assistant
• Volunteer Roles (such as charities, libraries, schools or small businesses)

Course Requirements

This course requires a basic level of English and Mathematics proficiency. By purchasing this course, you confirm that you meet these requirements.

Proof of Identification: Our operations team will contact you directly to request a copy of your identification for the purpose of registering you with the awarding body.